Sign up for our newsletter:

SOLD: How to Run a Great Community Auction

Second Edition

If your organization has never run an auction, you need SOLD. If you have run an auction in the past, but it was less successful than intended, you need SOLD. If you've held successful auctions but need some new ideas to breath new live into the event, you need SOLD.

Among the topics covered are:

  • Auction planning, including planning the event and the technical process of running the auction.
  • Making the right decisions that impact both the social event and the auction itself.
  • Organizing your volunteers for maximum effectiveness - and minimum burnout.
  • Increasing both in-house and external donations.
  • How to prepare items for auction, including pricing and marketing.
  • Managing bidders.
  • How to managing auction data so that auction documents can be produced easily and accurately.
  • A complete guide to all the paperwork needed for your auction, from catalogs and bid sheets to thank-you letters and receipts.
  • A timeline for the auction process, from pre-auction to post-auction tasks.

In addition to the topics covered in the book, you'll find an appendix with a number of handy forms. You are also invited to visit the Free Stuff page of this website for your free download of templates that can be used for a small auction and EasyAuction™ FREE. Finally, there is a coupon in the back of the book for 10% off the use of EasyAuction™ software.


This book is out of print -- however, I have a few copies available. Please contact me to see if I have any left! You can buy one for $10 plus shipping.